SWISS SERENITY
Mila d’Opiz was created to make you feel Swiss serenity, enabling you to escape to freedom. Feel the absence of limits, the opportunity to be who you want to be. A profound beauty transformation like a day in the Swiss mountains. We are incredibly proud of our Swiss heritage, providing you with award-winning, science-based, clean, and cruelty-free luxury beauty solutions.
1938
First age-defying high-precision skin care
In 1938, company founder Mila Opitz-Altherr started producing cosmetics after finding nothing suitable for her skin problems at the time. Working closely with a dermatologist, Mila created an age-defying hormone cream that marked the first in a line of high-precision skincare that provides an escape to freedom.
1945
Founding of company Milopa
The company Milopa is founded officially: it is entered into the commercial register and the factory is built.
1950
Start of export business
The innovative nature of Milopa products yields promising results: customers in and outside of Switzerland begin to recognise Milopa as a pioneer in the cosmetics industry.
1958
Major fire hits company hard
On 6th March, 1958, a big fire destroys the entire office floor of Milopa, rendering the research laboratory practically useless. Without losing faith, Milopa employees continue working over the next three months using crates and provisional arrangements.
1965
Division of the company
Due to confusion surrounding the similarity of the name Milopa and baby food manufacturer Milupa, Milopa is renamed and split into two branches: the parent company M. Opitz & Co. AG, and the commercial branch Mila d'Opiz AG.
1986
Laboratories modernized
The move to new facilities at Haggenstrasses 40 in St. Gallen is a huge milestone - new infrastructure and modern laboratories provide rapid advances in microbiology and analytics.
1994
ISO certification
M. Opitz & Co AG is the first Swiss cosmetics company to be ISO-certified, receiving a quality certificate ISO 9001. The company already complies with standards introduced by the EU ahead of its time.
1999
Founding of ARCOS
The cosmetics academy ARCOS (Academy for Cosmetology) is founded, introducing the first education and training centre run by Mila D'opiz. The diploma achieved by completing education at the institution enjoys the highest level of recognition worldwide.
2008
Caroline Studer joins the company
Third generation Opitz family member Caroline Studer joins the company in marketing and sales, eventually moving on to become the current CEO and owner of the company.
2013
75th Jubilee of Mila d‘Opiz Swiss Beauty
The R&D team created a product "The Skin Whisperer" that achieved the ultimate goal in skincare: everlasting beauty. Mila d‘Opiz has succeeded to combine high-tech anti-aging formulas with the greatest legendary beauty dream of mankind.
2013
Awards & Innovations
Under the leadership of Caroline Studer, The Skin Whisperer Cream wins Most Innovative Cosmetic Product at the 2014 BSB European Innovation Awards - also known as the Beauty Oscars. In 2016, the "Phyto DS Forbidden Serum" is produced. Furthermore, the company wins another award: the "European SPA & Health Award" for the most innovative cosmetics product in Switzerland. On Mila d'Opiz's 80th anniversary, The Skin Whisperer Eye Cream wins the Most Innovative Cosmetic Product in the BSB Innovation ceremony held in Amsterdam.
OUR OBSESSION
Mila d’Opiz is your escape to freedom
Letting you feel Swiss serenity through age-defying, high-precision skincare. Every product is created with a relentless obsession to perform, to take control over time and reverse its effects on beauty and aging.
FEEL SWISS SERENITY
We believe that people should feel absolute calm, discover bliss, and live life unapologetically in tune with nature.
ESCAPE TO FREEDOM
We want our customers to experience freedom in the absence of limits and the opportunity to be oneself.
WORLD-FIRST INNOVATIONS
The same way stem cells harvested from Swiss plants adapt to most extreme conditions, we constantly redefine the endless possibilities quality skincare has to offer.
